Kony 2012
Since March 5, Kony 2012 got over 39 million views on YouTube only - the number that by the time you will be reading this post might as well have doubled already. The tweets are pouring in, Facebook group rose to millions, and people finally started to talk.
The video might not be a traditional documentary per se but a loud call for action to stop Joseph Kony, an Ugandan querilla group leader - head of the Lord's Resistance Army (LRA), and one of the most vicious criminals in the world with arrest warrant issued by International Criminal Court (ICC) itself all the way back in 2005.