Superhumanoids: Urgency

I don’t know if it was the band’s name or … well in matter of fact it was only the name that made me take the couple of minutes out of my daily routine and check out the band’s official website – and what a well spent couple of minutes it was!! Superhumanoids make a truly amazing sounding dreamy pop (with quality comparable to some of the top chart performers); so go and lift your spirits with music that “shouts summery ’60s harmonies, garage rock’s raw tonality, slick new-wave electronics, and the adventurous dissonance of ’90s indie rock.”
The Los Angeles based foursome, Sarah Chernoff, Cameron Parkins, Max St. John and Evan Weinerman, already appeared in Nylon Magazine and MTV Music Meter, been featured as a New Band of the Day in Guardian’s Culture section, and one of my favorites websites, Cool Hunting (just to name a few from a long list of all the other magazines and blogs that got to the band – sadly – before me).

The six track EP, Urgency, released in July of 2010 is a great free mix of fresh whimsical lyrics and lovely yet fun electro-pop sounds (often compared to those of MGMT) that can cause serious addiction. With the tone setting Persona containing some of the most effective tap-your-finger-and-move-your-head-to-the-beat drums together with great male/female vocals, and probably one the most stand-out songs from the release, Hey Big Bang (watch the music video below) which contain simple yet very emotional words sang by a mesmerizing voice of Sarah Chernoff, it is no surprise that the EP was welcomed with tonnes of great reviews.

Director: Christina Martinez; Art Director: Sterling Bartlett; Cinematographer: Matt Jacoby; Editor: Jordan Malama

And along with the EP, the Superhumanoids offer a great number of remixes of tracks by the bands such as Local Natives, Xiu Xiu, The Wombats, and White Arrows, for download on their website, so be sure to check them out.

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